The bad news is that a sales rep’s time is spent on other things for 66% of the time. The good news is that many of the little chores that take up a salesperson’s time may be automated, reduced, or made simpler.
If you are also focusing on developing your sales team? This article will help you understand the ways to increase the productivity of your sales team.
Sales Productivity: What Does It Mean?
Maximising sales outcomes while decreasing sales effort is a definition of sales productivity. Money, time, and energy are all examples of resources.
The pace at which a salesman improves the company’s revenue is a good proxy for their productivity.
Finding strategies to better utilise your time is the key to increasing productivity. Having a plan to follow each day helps sales reps stay on track.
4 Major ways to boost the Sales Productivity of your team
1. Form a Powerful Group with Strategic Recruitment and Hiring
Businesses with a smooth onboarding procedure for new salespeople have an efficiency edge.
Sales growth at these organisations is on average 10% greater, and they are 14% more successful at meeting their sales and profit goals.
To help your employees learn the ropes more quickly, consider the following:
Share a PowerPoint with new hires explaining the corporate culture a week before they start. As a result, they’ll feel more at ease and ready to dive in.
On their first day, new employees should have a fundamental awareness of:
- The origins, ethos, and ultimate goal of your business
- The organisational and managerial capabilities of your group
- What makes your team unique and what skills you excel at
The key to effective onboarding is to view new staff as potential customers. Building trust with your new representatives early on is essential to a productive working relationship.
Feelings of encouragement and direction will go a long way toward accomplishing this goal.
Discuss their aspirations in life. It’s common for people to hold lengthy discussions about their favourite topics.
Managers that take the time to get to know their employees’ interests and aspirations may better assign work that will help their employees succeed while also satisfying their passions.
2. Set a routine and timetable
It’s not uncommon for a field sales rep’s schedule to be slightly busier than an inside sales rep’s. It’s important to focus on action.
Those in sales should prioritise their workdays if they want to see an increase in output. When they have a list of everything that needs doing, they may begin to prioritise it. One way to assist them reach their goal is to teach them to say no through sales training programs.
Routine and Timetable is essential for successful field sales teams. They must adhere to strict adherence to meeting times.
There may be times when this is impossible because of travel, leaving them to make the difficult choice of whether to start the meeting or event late and thus delay everything else, or to reschedule it for another day in order to stay on schedule.
- To properly prioritise, you should give your most important and loyal customers your undivided attention.
- If you want your business to thrive in the long run, you should focus on maintaining strong connections with your current client base before pursuing any new leads.
3. Use Scheduled Breaks
Prospecting, planning, and delivering the actual presentation are all crucial stages of any successful sales process. Schedule time for all three of these activities. You may, for instance, get the most out of your morning by making cold calls (either in person or over the phone) to potential clients.
Then, during breakfast and lunch, you’ll be attending to callers’ demands, reacting to customers’ immediate concerns, and getting ready for the next day’s sales calls. Then, in the afternoon, go out and do some research for tomorrow so that you may have a head start when the morning comes around.
Important Points:
- It’s thrilling to go after new business opportunities, but don’t forget to set out time for cultivating the relationships you already have.
- Maintaining contact with current customers is essential. It’s not the initial transaction that brings in the big bucks, but rather the repeat business from satisfied customers.
- If you treat them with kindness, they will look out for you.
All this valuable knowledge is not easy to teach to sales reps and hence work with a sales training company so that your sales reps can understand these tips efficiently.
4. Utilize Sales Tools to Improve Your Performance
Were you aware that top-performing sales teams employ nearly three times as much sales technology as low-performing teams?
If you can find the correct sales tools, you can reduce your workload as a manager while simultaneously increasing your team’s efficiency and output.
When a sales manager is doing their job right as per the sales training programs, he or she and his or her team will gain from:
- Intuitive customer relationship management software for monitoring sales progress
- instruments for lead generation that help find good prospects rapidly
- Methods of interacting with clients and colleagues
- Apps that optimise routes to keep tabs on sales teams’ movements and make the most of their territory.
- Data-driven decision-making and streamlined sales processes made possible by sales intelligence technologies.
Conclusion
In conclusion, a salesperson’s to-do list can be daunting even with careful prioritisation and scheduling. But if you can get your staff to implement a few tricks learned from the pros at a Sales training company, they’ll be able to devote more time to what really matters, which will boost productivity while developing your sales team.
